Launches 30 channels on High Definition, announces Cricket World Cup feed in HD
Chandigarh, Sanjay Pahwa :- Setting upyet another first in the broadcasting industry in India, Dishtv, India’s largest direct-to-home company is all set to redefine the Indian television industry by announcing the launch of 30 individual channels in High Definition. With as many as 30 channels offered in high definition, the Indian TV vewership is primed to reach the next level of digital entertainment.
Dishtv now has an enhanced product portfolio of 267 channels in standard definition and 30 channels in high definition, which is substantially higher than any competing DTH operator in both HD as well as SD transmission..
Speaking on the occasion, Mr. Jawahar Goel, Managing Director, Dishtv India Limited said “Being the pioneers as well as the thought leaders in the DTH industry, we are committed to offering innovations through unique and premium services to our subscribers. The availability of one or two HD channels on various platforms did not impact the market. Now, with the launch of 30 HD channels, Dishtv is officially scripting the HD revolution in India. Today, we are heralding a new rea in Indian broadcasting and will build this category through content expansion, consumer education and high end product service. “
Speaking on the occasion, Mr. Salil Kapoor, Chief Operating Officer, Dishtv India said “ With 30 High Definition channels, Dishtv will be able to put forward a significant differentiated offering to its subscribers. We have the largest HD channel portfolio giving us a significant competitive advantage and quantum leap over competition. We expect this to translate into significant gains in terms of market share, ARPU as well as total revenue for the company. The addition of ESPN feed on our HD format will immensely enrich the experience of cricket fans as they get ready for the most eagerly anticipated sporting event this year.”
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